Self-Report Methods: Interviews and Questionnaires

Research Methods:

How do school students negotiate the pressures to perform well academically alongside the pressure to be popular and cool?

Carolyn Jackson combined questionnaires and interviews to research this question and this film uses her study, Lads and Ladettes, to illustrate:

• why these methods are chosen
• their respective strengths and limitations and
• how the strengths of one can be used to offset the limitations of the other.